Launch

Complete brand transformation that brings strategy to life

Is your brand strategy solid but your visual identity isn't connecting with your audience?
Do you need both strategic clarity and compelling design that works seamlessly together?
Or are you ready for a complete brand transformation that positions you powerfully in the marketplace?

The Launch Package is our comprehensive brand solution, combining deep strategic development with compelling visual identity creation. We create integrated brand systems where every visual element is strategically informed and every strategic decision is brought to life through design.

Launch
Launch
Launch

Many businesses end up with disconnected brand elements—strategy that doesn't translate visually, or design that doesn't support strategic goals

This fragmented approach leads to visual identity that fails to communicate your strategic positioning, inconsistent brand experience across touchpoints, and missed opportunities to create emotional connections with your audience. Launch Package solves these challenges by creating cohesive brand systems where strategy and design work in perfect harmony.

Create an integrated brand system where strategy and design amplify each other for maximum market impact

Phase 1: Strategic Foundation (Months 1-2)

We develop comprehensive brand strategy that will inform every design decision in the visual identity phase.

  • Strategic discovery and market intelligence capturing both strategic and creative requirements
  • Brand foundation development including purpose, values, and strategic positioning framework
  • Brand architecture and messaging hierarchy informing creative direction and visual expression

Phase 2: Visual Identity Creation (Months 3-4)

Building on the strategic foundation, we develop compelling visual identity that brings your brand strategy to life.

  • Logo and brand mark development rooted in strategic positioning and brand personality
  • Complete visual identity system including typography, colour, and comprehensive visual language
  • Brand guidelines and application framework ensuring strategic and visual integrity across touchpoints

Your Complete Brand System that transforms strategy into compelling visual presence

Comprehensive brand development delivered across strategic and visual identity assets:

Strategic Foundation Documents

  • Complete brand strategy including positioning framework and messaging hierarchy
  • Market positioning and competitive analysis informing both strategy and creative decisions
  • Brand personality and communication guidelines supporting visual development

Complete Visual Identity Assets

  • Logo system and brand mark variations with strategic rationale and application guidelines
  • Typography and colour systems with psychological reasoning and comprehensive usage guidance
  • Visual language including imagery style, iconography, and graphic elements with brand integration

Implementation Tools

  • Comprehensive brand guidelines covering strategic and visual standards for all applications
  • Digital asset library with organised brand elements for immediate business implementation
  • Strategic implementation framework ensuring brand integrity during growth and evolution

This becomes your complete brand foundation - strategically informed, visually compelling, ready for immediate market application.

Approach

Integrated Strategy & Design Process
Our methodology ensures strategy and design inform each other throughout with strategic-first design where every visual decision is rooted in brand strategy, and design-informed strategy where positioning is enhanced by creative possibilities.

Future-Focused Brand Creation
Adaptable design systems built for evolution and growth, strategic flexibility anticipating market changes, and modular approach allowing reconfiguration as needs evolve.

Who this is perfect for

Businesses Ready for Complete Transformation
Companies needing both strategic clarity and compelling visual identity with seamless integration between strategy and design.

Strategic Growth Moments
Funded companies ready for market-ready brand systems, businesses launching significant products or services, and companies expanding into new markets.

Quality-Focused Organisations
Businesses understanding that excellent design requires strategic foundation and wanting distinctive visual identity rooted in authentic strategy.

Investment

From £12,500

Timeline typically 3-4 months for complete strategic and visual development.

Flexible Investment Structure
Phased payment aligned with strategic and creative milestones- Clear investment breakdown provided during consultation- Flexible arrangements for qualifying businesses and growth companies

Next steps

Launch creates the complete brand foundation for comprehensive brand ecosystem development, website and digital platform creation, and marketing campaign development leveraging strategic and visual assets.

FAQs

Yes, through our Brand Partnership service. This provides ongoing strategic guidance to ensure your new brand system is implemented consistently and evolves effectively as your business grows.

Absolutely. We provide marketing campaign strategy and creative development that leverages your new brand system for maximum impact. This includes campaign strategy, creative development, and brand-aligned content creation.

Launch provides the perfect foundation for website development. We offer web design and development services that bring your complete brand system to life online, ensuring seamless integration between strategy, visual identity, and digital experience.

Absolutely. We balance strategic requirements with aesthetic preferences, ensuring the final identity both supports your strategic goals and reflects your design sensibilities. Our process includes stakeholder input throughout the creative development.

Our brand guidelines and templates cover comprehensive application scenarios, and we design systems that are inherently flexible. We also provide guidance on maintaining brand integrity across future applications and touchpoints.

Our process ensures strategy informs creativity while allowing creative possibilities to enhance strategic thinking. We believe the best brands emerge when strategy and creativity inform each other throughout the development process.

Traditional design agencies often focus primarily on aesthetic output. Launch combines strategic brand development with design, ensuring every creative decision supports your business objectives and market positioning.

We build on existing strategic work rather than starting from scratch. Our process assesses what's working, identifies gaps, and develops both strategy and design from a comprehensive understanding of your brand foundation.

Launch ensures your strategy and visual identity are developed together, not separately. This integrated approach creates stronger, more cohesive brands where every visual element supports your strategic positioning and every strategic decision is enhanced by design possibilities.

Ready to Launch Your Complete Brand?

Book a free 30-minute consultation to discuss your strategic and creative needs and discover how Launch can transform your market presence through integrated brand development.

Complete brand transformation that brings strategy to life